Cryptocurrencies fall as Google announces ad ban

Cryptocurrencies fall as Google announces ad ban

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Google is banning ads related to cryptocurrency from its vast advertising network, effective in June. The move follows a similar decision by Facebook in January.

The move comes as cryptocurrencies—and especially “initial coin offerings” of new digital tokens—have come under increasing scrutiny by regulators. Last week, the Securities and Exchange Commission warned that many cryptocurrency exchanges are operating outside the law. Authorities have alleged that some cryptocurrency offerings are outright frauds, while many others are just extraordinarily risky investments.

Cryptocurrency markets reacted negatively to the news. The price of bitcoin is down about 6 percent since the Wall Street Journal first reported the new policy early Wednesday morning. Other major currencies, including Ethereum and Litecoin, are also down modestly.

Google’s new policy is broad. Google is not only banning advertisement of cryptocurrencies themselves, but also “initial coin offerings, cryptocurrency exchanges, cryptocurrency wallets, and cryptocurrency trading advice.”

In the same announcement, Google said it was also banning binary options, a financial instrument that either pays out a fixed amount (like a dollar figure or a share of stock) or else pays nothing. This type of asset is prone to fraud, and some jurisdictions ban them outright.

Tech

via Ars Technica https://arstechnica.com

March 14, 2018 at 07:54AM

Ad Agencies Retell Classic Fairy Tales via Short Commercials [Videos]

Ad Agencies Retell Classic Fairy Tales via Short Commercials [Videos]

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Ad Agencies Retell Classic Fairy Tales via Short Commercials [Videos]

The Greatest Stories Retold is a fun project where 13 world-renowned ad agencies were asked to reimagined various classic fairly tales in the form of short commercials. The result? A broad spectrum of imagination and creativity. showing that how stories are told is just as important as the stories themselves. Check ’em all out below!

Goldi’s Locks by 72andsunny Sydney

The Feast of the Wolf by Grey

Project Candy House by BBH China X Eagle Media

Pigsty or Palace by Enerdy BBDO

Jacky and the BeantCoinstalk by F/Nazca

Puss in Boots by Hecho en 72

Hers and Hairy’s by J. Walter Thompson New York

Thumbelina by Ogilvy Mumbai

Nadia Rose – Trapunzel by Ogilvy London

Snow White: The Fairest in Hollywood by Publicis New York




At the Stroke of Midnight by TBWA \ Chiat \ Day

Rumple-Stiltskin-Gold.com by The Richards Group

The Swan by BBH London

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via [Geeks Are Sexy] Technology News http://ift.tt/23BIq6h

March 14, 2018 at 11:31AM