A Surprise Reveal
Audi has RS, BMW has M, and Mercedes has AMG. Heck, even Hyundai has N for its range of hotter performance models. Now, it’s Genesis’ turn to get an in-house tuning division. It’s called Magma, and the first model to get that treatment is the GV60 Magma, which just made its world premiere in France.
But towards the end of the GV60 Magma’s debut program, Genesis pulled out two more surprises. One of them was the Magma GT Concept, which aims to make a bold statement about Genesis’ new performance division.
"More Than a Design Study"
Genesis called the Magma GT Concept "the brand’s clearest expression yet of its commitment to its future high-performance capabilities." On top of that, the company is also committed to turning the concept car into a production vehicle and even aims to enter it in GT racing categories down the line.
There are no full specs just yet, though. However, Genesis did say that it will have a mid-engined layout. Emphasis on the engine bit suggests that there will be internal combustion power, should this model reach production. It’s still too early to tell if there will also be hybrid assist for this low-slung sports car.
Possible Expansion
Genesis has even bigger ambitions for the Magma GT. Speaking to The Drive, Hyundai Motor Group’s Chief Creative Officer Luc Donckerwolke made it clear that it won’t be a direct rival to the Porsche 911. Instead, it will adopt a model strategy similar to that of an evergreen sports car.
That means we could expect a variety of body styles and higher-performance trims for the Magma GT. "There could be a Magma GT base, Magma GT S, GT R, GT Roadster, GT Clubsport—30 cars would need to be made for the GT3 racing homologation," Donckerwolke told The Drive. The executive even admitted that he owns "more 911s than anyone should have."
Think of this then as more of an alternative to the Porsche Boxster and Cayman (likely with ICE options in the future) and, to some extent, the Chevrolet Corvette C8. There aren’t a lot of mid-engined sports cars out that with true daily-driver capabilities, so it will be interesting to see how Genesis approaches that niche.
Of course, the model expansion will depend on the success of the road-going Magma GT, and Genesis has to build it in the first place. The South Korean automaker hasn’t mentioned when that will come out, but it’s a safe bet that it could reach showrooms before the end of the decade.
via Autoblog https://ift.tt/qiNeXA5
November 22, 2025 at 12:39PM